Autoforma, a Dutch design firm specializing in automotive restomods, has unveiled a striking reimagining of the Volvo P1800ES shooting brake. The company will produce just five of these meticulously crafted vehicles annually, each priced around €300,000 ($356,000 USD). This limited production run ensures exclusivity while celebrating the iconic design in a fresh, modern way.
Forward Fashionista: The Boldest Trim
The most aggressive variant, dubbed the “Forward Fashionista,” leads the lineup. Under the hood, a turbocharged Volvo T5 five-cylinder engine delivers enhanced performance. Autoforma complements this with a revised transmission, upgraded brakes with improved cooling, and a quicker steering ratio. Visually, the car boasts a wider stance achieved through reworked chassis geometry, along with customizable bumpers in anthracite, silver, or chrome. Carbon-fiber wheel arch extensions, a front chin spoiler, and an integrated roof spoiler complete the aggressive aesthetic.
LED lighting is standard, front and rear, with optional forged wheel designs and a roof rack for added practicality. The Forward Fashionista also offers the most expansive color palette of the three trims, allowing for truly unique personalization.
Interior Refinement and Customization
Inside, Autoforma has completely reimagined the cabin. The dashboard, seats, and door panels are meticulously reupholstered, and a new center console extends from the dash to divide the rear seating area. The company even offers bespoke-fitted luggage to match the chosen interior scheme, elevating the luxurious experience.
Heritage and Modern Alternatives
Beyond the Forward Fashionista, Autoforma offers two additional trims: “Heritage Heaven” and “Modern Marvel.” The Heritage trim pays homage to the original P1800ES design, using period-correct colors and materials while incorporating reliability-focused mechanical upgrades. The Modern Marvel expands on modernization, providing advanced lighting options, an upgraded suspension, and an even wider selection of colors and materials.
Why Restomods Matter
Restomods like this Volvo P1800ES represent a growing trend in the automotive world. They combine the timeless aesthetics of classic cars with modern performance and comfort features. This approach appeals to enthusiasts who desire both nostalgia and practicality. The limited production numbers and high price tags further enhance the exclusivity and collector’s value of these vehicles.
The Autoforma P1800ES is more than just a car; it’s a statement. It exemplifies how classic design can be reinvigorated through thoughtful modernization, resulting in a unique and desirable automotive experience.
